Mr Zach Thompson

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  • Qualifications:MBA; PG Cert HE; BSc Business Management and IT; FHEA;
  • Position:Senior Lecturer - Marketing
  • Department:FBL - Business and Management
  • Telephone:+4411732 82914

About me

I am a senior lecturer in marketing at UWE and have consulted internationally for a number of businesses and NGOs on digital marketing and branding. My recent academic roles have included head of department and programme leader at previous institutions. I hold an MBA (distinction) a Postgraduate Certificate in Higher Education, and a BSc (1st class Hons) Business Management and IT. I am a Fellow of the Higher Education Academy and a member of the Institute of Direct and Digital Marketing.

I am currently undertaking a PhD at the University of Durham in the interplay between social psychology, branding, and social marketing​

Area of expertise

Branding


Digital Marketing



Publications

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