Dr Ola Ogunbodede
Dr Ola Ogunbodede
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Role:
Department staff:
Research staff:
Teaching staff:
- Qualifications:
- PhD
- Position:
- Senior Lecturer
- Department:
- Faculty of Business and Law (FBL)
- Telephone:
- +441173281347
- Email:
- Ola.Ogunbodede@uwe.ac.uk
About me
I explore how human psychological constructs facilitate value co-creation/destruction during firm-consumer interactions.
Area of expertise
Co-creation, Co-destruction,
Publications
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