Ms Sharon Haywood

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  • Qualifications:BSc Psychology (Hons), MSc Health Psychology (Distinction)
  • Position:Research Associate
  • Department:HAS - Allied Health Professions
  • Telephone:+4411732 86224
  • Email:Sharon.Haywood@uwe.ac.uk
  • Social media: LinkedIn logo Twitter logo

About me

Sharon earned a first-class BSc in Psychology from the University of Toronto and an MSc in Health Psychology with distinction through Aston University. Prior to joining CAR, Sharon founded the NGO AnyBody Argentina in 2011 dedicated to challenging beauty standards and fighting size discrimination. She led her team in delivering the country's only annual national questionnaire regarding clothing size availability and the potential health impacts of not being able to find clothing in one's size, which is regularly cited by media and government. On several occasions Sharon presented these findings and her recommendations derived from them in the Senate and Congress in support of national public health legislation aimed at eradicating sizeism in the fashion industry. 

Since joining CAR in 2019 as part of the Dove Self-Esteem Project partnership team, she has assisted on a set of Indonesia-based projects aimed at adolescents, which involved the development and evaluation of a social media-based intervention for adolescent girls, the translation and validation of various measures related to body image and wellbeing, and the development of a body image school-based intervention for adolescents. She also co-facilitated focus groups with adolescent girls and their coaches in Mexico City, assisted in the update of the 2020 single-session and five-session Dove Confident Me school workshops for the UK, and led the 2021 Dove Confident Me workshop update for the US. 

Currently, Sharon is part of a team working on the evaluation of a video game-based intervention for children in the US, and involved in a project exploring the use of social media influencers to deliver body image content to adolescents. In November 2022, Sharon was awarded internal funding to lead a mixed-method study with collaborators from the University of Buenos Aires to explore the relationship between body image and clothing size availability among Argentine adolescents. 

Publications

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