Mr Tom Bowden-Green

Profile Photo

About me

I am a senior lecturer in marketing within Bristol Business School at UWE Bristol.  I joined the university following 11 years in consultancy, latterly as an associate director at Grayling in Bristol. 

I teach digital marketing at undergraduate and postgraduate level and I am responsible for the new MSc Digital Marketing.

I am also studying for a PhD at the University of Bath.  Supervised by Professor Adam Joinson and Dr Jo Hinds in the Applied Digital Behaviour Lab, I am examining the behaviour of consumers in online environments. I am particularly interested in the effect that personality has on social media behaviour.


Area of expertise

Digital Marketing

Social Media

Psychology and Behavioural Economics

Publications

Publications loading Publications loading...

Back to top