Mr Tom Bowden-Green

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About me

I am a senior lecturer in marketing within Bristol Business School at UWE Bristol.  I joined the university following 11 years in consultancy, latterly as an associate director at Grayling in Bristol. 

I teach digital marketing at undergraduate and postgraduate level and I am responsible for the new MSc Digital Marketing.

I am also studying for a PhD at the University of Bath.  Supervised by Professor Adam Joinson and Dr Jo Hinds in the Applied Digital Behaviour Lab, I am examining the behaviour of consumers in online environments. I am particularly interested in the effect that personality has on social media behaviour.

Area of expertise

Digital Marketing

Social Media

Psychology and Behavioural Economics


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